Betty White on SNL

I think that it's hilarious all the hype that Betty White has gotten recently. I can't exactly say I'm not on board because I honestly cannot name a single person who doesn't have respect for the woman but she's been around for practically forever.

I think it all started after she was in The Proposal with Sandra Bullock and Ryan Reynolds this past year. If you haven't seen the movie, you probably should. She is brilliant in it. Then it hit the fan after she was hilarious in a Snickers commercial during the Super Bowl.

It's plain and simple, she's great and we all love her.

People started to campaign for her to appear or host a Saturday Night Live show and it was petitioned on Facebook. The numbers of people who were supportive of her to host were out of this world, and they all got their wish last Saturday and NBC sure did reap the benefits with their ratings.

5 Great Tips for Making it in this World!

I know a bunch of people in this class are graduating in a mere few days, and I know like myself you are probably full of mixed emotions of being ubber excited and scared basically to death. Since we are all in the same field of Advertising, I came across an article in AdAge from this guy in the Advertising his name is Peter Madden. I don't know who he is but he has some great advice to remember and live by. Peter is a 40 year old man who has been working in Advertising for 10 years, and throughout those years he's acquired some pretty great advice, that unfortunately he had to learn the hard way. So take a minute and read what I consider to be the five best of the twenty tips hes bestowed upon to us. (Feel free to click the link at the bottom of the page to read his full article).

1. Realize what you're great at and do it all the time. Realize what you suck at and stop doing it completely (and put the right person in place to do it).

2. If you want to make a point that sticks, stop yelling. (Or keep yelling and look ridiculous.)

3. Work as hard on your presentations to your staff as you do on your presentations to prospects and clients.

4. Are you completely freaking out, nervous, worried and losing sleep over something about your business? Welcome to being alive. Now calm down, move on, and step up your game.

5. Write personal notes thanking people you meet with and who are in your life. Besides death and taxes, the only other sure thing in life is that no matter who you are, it's exciting to get a handwritten note.

These are simple, but great tips to being a successful professional and I think if you listen to just one of them you are already in a better place than you were before!

http://adage.com/smallagency/post?article_id=143803

Sequels and Branding

I came across an article in AdAge about how movies now a days no longer have numbers in their movie sequels. If you sit and think about it for a minute you'll realize that I am right, except for the exception of Iron Man 2. The last few years we've been exposed to new Batman movies, the first movie was called "Batman Begins" and the second one was called "The Dark Knight". The article by Chris Thilk talks about the reason why the Batman movies can get away with moving out of the "branding" name because Batman is not just about the Batman, and he is known to the world to as a bunch of different names like, "The Caped Crusader", "The Dark Knight", "The World's Greatest Detective", "The Bat", and all of the viewers may just simply call him Bruce Wayne. Since all of these names are so well known, it really doesn't constitute as going against the brand even though the name of the most recent "Batman" movie doesn't even have the name Batman in it.


I actually think it's kind of obnoxious, but in a way I kind of get it in Batman's situation or even Star Wars, and it's probably because there has been a million previous movies before the newest ones, so it would be technically incorrect to call them 1, 2, 3, etc. It just gets me thinking about maybe instead of remaking, or having prequels to old, historic movies maybe the movie industry could produce their own, new, original films?

http://adage.com/madisonandvine/article?article_id=143697